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FOR IMMEDIATE RELEASE

Arkansas Farm Bureau Begins No-Hassle Vehicle Purchasing Experience for Members

Partnership strengthens tradition of strong benefits for Farm Bureau members

8/13/2012 at 12:00 a.m.



LITTLE ROCK — Arkansas Farm Bureau is pleased to introduce a new, no-hassle vehicle purchase program for members who dread the process of buying a new or used car or truck. In partnership with TrueCar.com, an automotive information and technology platform, and its Select Certified Dealership Network, Arkansas Farm Bureau is helping members to source and price their new or used vehicles using an internet-based program available at FBVerify.com/Drive.

“For the first time, Arkansas Farm Bureau is providing members with a technology-rich online Vehicle Purchase Program that allows members the ability to configure a virtual vehicle; see current market pricing on almost any make, model of a vehicle on the market, down to the options; and interact directly with Program Certified Dealers that provide a no-hassle car-buying experience,” said Gary Keathley, Vice President, Operations. “Even better, Arkansas Farm Bureau members can use another member benefit program, the Vehicle Incentive Program, to receive an additional $500 discount on the purchase or lease of a new Chevrolet, Buick or GMC car or truck (except Chevy Volt). By combining the benefits of the Vehicle Purchase Program with the benefit of the Vehicle Incentive Program, acquiring a vehicle can hardly be easier and more cost-effective for Arkansas Farm Bureau members.”

“Farm Bureau members are known for their strong sense of loyalty, thanks in part to top-notch member benefit programs,” said Bernie Brenner, Executive VP for TrueCar. “By partnering with TrueCar, Arkansas Farm Bureau adds another thoughtful program for members to now access an innovative, hassle-free way to lease or purchase a vehicle.”

For more information on the Farm Bureau Vehicle Purchase Program and GM Vehicle Incentive Program, contact Gary Keathley (501-228-1298, gary.keathley@arfb.com) or MaLeta Stephens (501-228-1470, maleta.stephens@arfb.com).

Arkansas Farm Bureau provides a number of exclusive discount programs for its members, collectively known as ValuePlus. These programs, which include the Farm Bureau Vehicle Purchase Program, are in place to enable Farm Bureau members to save money on everyday products and services such as hotel rooms, prescription drugs, high-speed internet services, infant car seats, home appliances and much more. Information about all of Farm Bureau’s ValuePlus member benefits can be found at www.arfb.com/member-benefits.

Arkansas Farm Bureau is a nonprofit, private advocacy organization of more than 210,000 families throughout the state working to improve farm and rural life.

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For more information contact:

Steve Eddington

(501) 228-1383
 
or

Keith Sutton
(501) 228-1274
   


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